Two Sides of The Penney

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Photo by Miguel Á. Padriñán on Pexels.com

She’s been on the job for nearly a year but JCPenney CEO Jill Soltau has taken very small, very slow steps to address the enormous problems facing the company. Some of the moves — good hires, interesting tests and especially cleaning out a LOT of bad inventory — have been smart, but the pace and scale of the changes leaves much to be desired. With the retailing world — indeed the entire business world — moving so quickly, one has to wonder what’s taking so long to bring in meaningful change at Penney.

From everything I’ve heard Soltau is smart and a good business leader. But so far what we’ve seen has been bordering on the Stupid. Read more in my new Forbes.com post: https://www.forbes.com/sites/warrenshoulberg/2019/09/20/two-sides-of-the-penney-soltau–and-johnson/#46bdb2a74b07

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