The holiday shopping season hasn’t just started early this year…it’s started with an explosion. Between Amazon Prime Days, Walmart Big Save, Target Deal Days and countless other promos this week from Best Buy, Penney and just about everybody else on the retailing planet, there could be as much as $15 billion in online sales in just a two-day period. It’s unprecedented…but then again so is everything else this year. Is this Stupid or smart? Guess we’ll find out when we see the final numbers for the fourth quarter.
More on all of this in my new Forbes.com post: https://www.forbes.com/sites/warrenshoulberg/2020/10/13/the-15-billion-shopping-days-begin-for-amazon-walmart-target-and–many-others/#4d8adc5e10ef